The Story Behind Don Levi: A Welsh Twist on Premium Tequila
At the heart of Don Levi lies a deep connection to family and history. Named after Jordan's 4th great-grandfather from Sevilla, Don Levi Tequila honours both the heritage of Mexican tequila-making and Spanish traditions. The brand's logo, which pays tribute to the iconic Cathedral de Sevilla, symbolises the perfect blend of Spanish culture and Mexican craftsmanship. But this isn't just a nod to the past—Don Levi also embodies the indomitable Welsh passion for innovation and excellence.
A Blend of Cultures: From Sevilla to Wales
At the heart of Don Levi lies a deep connection to family and history. Named after Jordan's 4th great-grandfather from Sevilla, Don Levi Tequila honours both the heritage of Mexican tequila-making and Spanish traditions. The Brands logo, pays tribute to the Cathedral de Sevilla, symbolising the perfect blend of Spanish culture and Mexican craftmanship. But this isn't just a nod to the past - Don Levi also embodies the indomitable Welsh passion for innovation and excellence.
Jordan's journey began as an accounting and finance graduate, always brimming with entrepreneurial ideas. His breakthrough came in June 2023, when he noticed a glaring gap in the UK market for 100% agave premium tequilas. Inspired by this realisation, and determined to honour his family’s heritage, he set out to create the first Welsh-owned premium tequila brand, bringing together the flavours of Mexico with the creativity and craftsmanship of Wales.
What Sets Don Levi Apart?
In a crowded market of spirits, Don Levi Tequila stands out for its commitment to quality, heritage, and independence. Jordan has poured his heart into every bottle, ensuring that each one reflects his personal dedication and passion. Unlike many large tequila brands, Don Levi remains fiercely independent, a reflection of Jordan's entrepreneurial spirit and the brand’s desire to stay true to its roots.
The tequila itself is made from 100% blue Weber agave, sourced from the heart of Jalisco, Mexico. This dedication to purity ensures a smooth, refined tequila that is perfect for sipping on the rocks or enjoying with a mixer. Whether you're hosting a celebration or simply relaxing with friends, Don Levi invites you to savour each drop, appreciating the artistry and craftsmanship that has gone into creating it.
Redefining Premium Tequila in the UK
Don Levi is redefining how premium tequila is perceived in the UK by the British public. For too long, tequila has been associated with shots and late-night revelry, but Don Levi is changing that narrative. We want to promote tequila as a sophisticated, refined spirit—one to be savoured slowly, appreciated for its complexity, and enjoyed with those who matter most.
With our Welsh ownership and Sevillan roots, Don Levi is a testament to the power of cultural fusion and entrepreneurial innovation. Each bottle represents the legacy of tequila-making, the vibrant spirit of Sevilla, and the determination of Welsh craftsmanship. It’s more than just a drink; it's a story of heritage, quality, and passion—one that you can taste in every sip.
Join Us in Toasting to Heritage and Innovation
Whether you're new to tequila or a seasoned connoisseur, Don Levi invites you to experience premium tequila in a way you've never imagined. Raise a glass to celebrate the legacy of Don Levi, and toast to the rich history of tequila, the boundless creativity of Wales, and the entrepreneurial spirit that brought it all together.
Explore the world of Don Levi Tequila, and discover how we are reshaping the future of British premium spirits.
Don Levi Tequila: For celebrating life’s cherished moments with those who matter most.