Our Brand Story
Don Levi is the 1st and only* Welsh-owned 100% agave premium tequila brand steeped in a rich history of craftsmanship, cultural fusion, and dedication. Named after our 4th great-grandfather from Sevilla, Don Levi celebrates the heritage of Mexican tequila making while honouring Spanish traditions. Our logo, featuring the Cathedral de Sevilla, symbolises this cultural blend.
Merging Sevilla roots with Welsh determination, Don Levi represents boundless creativity and exceptional craftsmanship. Each bottle invites you to savour the heritage and artistry infused in every drop. Raise a glass of Don Levi to celebrate the legacy of tequila making, the vibrant spirit of Sevilla, and the indomitable Welsh passion that defines our brand.
Our Founder
Jordan's path from an accounting and finance graduate to the founder of Don Levi Tequila is a tale of passion and innovation. Always brimming with entrepreneurial ideas, Jordan had his breakthrough moment one evening in June 2023. As he sat in his garden, he noticed the lack of 100% agave premium tequilas available in the UK. This realisation, combined with his Sevillan heritage and a desire to honour his 4th great grandfather, Don Levi, inspired the creation of Don Levi Tequila.
What sets Don Levi Tequila apart is Jordan's commitment to independence. Jordan has poured his heart into every bottle, ensuring each one reflects his dedication and personal touch.
Our goal is to redefine how tequila is perceived in the UK, promoting it as a refined spirit to be savoured on the rocks or with a mixer, and enjoyed with those who matter most. Join us in toasting to heritage, quality, and entrepreneurial spirit.
Welcome to Don Levi Tequila.
Sustainability with Don Levi Tequila
So far, we’ve partnered with Tree Nation to plant 500 Rhizophora mucronata trees in Madagascar. These trees will offset 2,500 kg of CO₂ annually, and over their lifespan, they will sequester a total of 25,000 kg of CO₂. This is just the beginning—our commitment to sustainability will only grow as we expand. As Don Levi Tequila continues to reach new heights, so will our efforts to further reduce our environmental impact, ensuring that every bottle contributes to a more sustainable future for our planet.
To learn more about the values that drive us, including our focus on authenticity, craftsmanship, and innovation, read more about our brand values.
Our Process
At Don Levi, we honour tradition and embrace innovation. We handpick the best and sweetest blue agave plants from Jalisco, Mexico, slow-cooking the piñas in hornos to release natural sugars. Through meticulous fermentation and precise distillation, we capture the essence of the agave. Resulting in a smooth, rich spirit perfect for any occasion. Want to know more about our process?